Are the products offered by Wild Planet sustainably caught?
YES, troll caught fish is listed as the “BEST CHOICE” in tuna by Monterey Bay Aquarium Seafood Watch for sustainability. Our Shrimp and Salmon are MSC (Marine Stewardship Council) certified for sustainability. Our largest shareholder is Sea Change Investment Fund, which requires that our product offerings be approved by their conservation committee.
How is Wild Planet fish caught?
Our fish are caught one-by-one using hand lines and “pole and troll” methods. This insures that, unlike the long-line caught fish many companies use, other species of marine life such as dolphins and turtles aren’t harmed. For more detail, please see view our page on Sustainability and Fishing methods.
Why does Wild Planet Albacore Tuna taste so much better?
We have very high standards for our bled sashimi-grade fish that we buy directly from US boats. We process completely differently from industrial canners. We hand-pack tuna loin chops raw directly into the can and they are cooked only once to capture all the rich flavor and natural oils of the tuna. No water or vegetable oil is added. The result is a delicious TUNA STEAK IN A CAN!
Why is there so much less mercury?
The troll-caught albacore in the North Pacific fishery are lower in mercury because these migratory fish are smaller (about 9 to 25 pounds) and younger (three to five years old) than the long-line caught older fish that reach up to 70 pounds after ten to fifteen years of growth. Naturally, the longer a fish lives and feeds, the more it bio-accumulates mercury.
1 Notes. Permalink. Tuesday, February 9th 2010 , at 6:47 PM (∞).
